Sales Copy Critiques
Thanks for all who participated! I chose 3 examples to critique. If I didn’t choose yours, you can still learn a lot from watching the below videos. Sales copy needs to be tweaked and changed about once a quarter as you learn more about your customers. Try to use words they use and instead of your words and keep the copy easy to understand. Below are changes I would make if I were selling or promoting your products.
Lauren Simmons – Beautiful Mesh
Sales Copy she currently has:
Do you already have an Etsy shop and want to expand and increase your sales? Do you want to know the tips and tricks I learned along the way? I can help!
Using my years of experience on Etsy (including over 1,700 sales!) I will help you on your path to a successful Etsy shop!
If you have an established Etsy shop but you’re making few or no sales yet – I will review your shop and provide suggestions on your descriptions, titles, tags, policies, SEO, pictures, pricing, and overall shop impression. You will receive a 1-2 page PDF document that you can print out and keep and reference as you make the changes in your shop.
This purchase also includes one free month’s access to the private Facebook group ($17.99 value) from the date of your purchase for additional tips and tricks. If you choose to continue in the group you will be billed monthly. Topics discussed in the monthly group will include: setting up shop policies, improving categories and organization, linking to social media, picture quality, banner photos, improving titles and tags, how to handle disgruntled customers, how to box and ship, SEO SEO SEO, and MUCH MORE!
Just look what current members are saying!:
“I did Lauren Simmons’ one time critique of my Etsy shop and have not been disappointed in the outcome. I have made some changes per her suggestions and just in the last 30 days I have had 462 visits to my Etsy shop, gotten 3 orders, one custom order for two swags, and made $208!!! Not only will you improve your shop, provided you follow her suggestions, but you get to be a part of her private group where she offers great tips, answers your questions and gives you feedback. You also get feedback from other Etsy shop owners. It’s a great place to be if you are a struggling shop owner.” ~Rhonda C.
“Update: I have had more views in Etsy this week than ever before…. People are finding me by Etsy and Pinterest. Not Facebook like I thought. I worked on the suggestions from Lauren right away and can see immediate results. I’m so thankful Lauren!!” ~Kari G.
“Thank you for your immediate attention to my Etsy format! Your advise has been very, very helpful. So many things I have not and would not have thought of. You address my format, shipping, key words, description and much much more. You are a awesome mentor and I look forwarding to working with you to improve my Etsy results!” ~Pat K.
****PLEASE leave your shop name (if you have one), your name, and email address in the notes (or email me at [email protected]) when you checkout so I can get in touch with you!****
Don’t forget you can also get a copy of my Etsy eBook HERE
Turnaround time on reviews and shop startup is about 1-2 weeks right now and I’ll update this page if/when that changes.
**Shop listings that violate copyright or trademark laws or are against Etsy’s rules and regulations will not be reviewed.**
Disclaimer: The information provided is for informational purposes only and should not be relied on for tax, legal, or accounting advice. You should always consult with your lawyer or CPA.
For Legal Agreement please see HERE
My suggestions for changes using the PASTOR method:
Change photo to a person happily selling creative goods and change the word comprehensive.
Are you frustrated with Etsy and not making sales?
Are you technology challenged, confused and don’t know where to begin?
Have you been trying to sell on Etsy but just can’t seem to make it work for you?
Listen my friend, how long are you going to let your Etsy shop just sit? I mean you have an amazing talent to share with the world and it’s not getting the recognition it deserves. You spend lots of money on your supplies making your beautiful creations and now you need to recoup that money by selling them. If you don’t take action soon, you won’t be able to fulfill your dream of selling your crafts on Etsy.
Imagine a day when you can quickly and easily list the products you make. A day when you can make enough money to pay for family vacations, pay off bills, and pay for Christmas presents all because of your sales from your Etsy shop! It CAN happen because it’s happened to me and other people I’ve helped.
Hey, I’m Lauren. I’ve been selling on Etsy since 2014. And just like you, when I started my Etsy shop, I was confused, frustrated and wanted to throw in the towel. But instead, I spent countless hours, and I do mean HOURS, researching and learning from top Etsy sellers. I soon began to figure out how to crack the Etsy formula for making quick sales. I’ve been using this formula on my Etsy shop and now I’m here to help you with yours. Because I know you don’t have all the hours of research to put in like I did. I’m going to help you skip that long process, and just teach you what you need.
Just look our customer are saying…
“I did Lauren Simmons’ one time critique of my Etsy shop and have not been disappointed in the outcome. I have made some changes per her suggestions and just in the last 30 days I have had 462 visits to my Etsy shop, gotten 3 orders, one custom order for two swags, and made $208!!! Not only will you improve your shop, provided you follow her suggestions, but you get to be a part of her private group where she offers great tips, answers your questions and gives you feedback. You also get feedback from other Etsy shop owners. It’s a great place to be if you are a struggling shop owner.” ~Rhonda C.
“Update: I have had more views in Etsy this week than ever before…. People are finding me by Etsy and Pinterest. Not Facebook like I thought. I worked on the suggestions from Lauren right away and can see immediate results. I’m so thankful Lauren!!” ~Kari G.
“Thank you for your immediate attention to my Etsy format! Your advise has been very, very helpful. So many things I have not and would not have thought of. You address my format, shipping, key words, description and much much more. You are a awesome mentor and I look forwarding to working with you to improve my Etsy results!” ~Pat K.
Eager to learn our secret Etsy selling techniques that helped us reach over 1700 sales?
What you get…
Using my years of experience on Etsy, I’ll help you on your path to ETSY SUCCESS!
If you have an established Etsy shop but you’re making few or no sales, I’ll review your shop and provide suggestions on your descriptions, titles, tags, policies, SEO, pictures, pricing, and overall shop impression.
You will receive a 1-2 page PDF document that you can print out and keep and reference as you make the changes in your shop. I’ll be teaching you how to increase sales, offer business setup assistance, SEO (a fancy word for getting your products found online), all about keywords and tags, how to make clickable photos, and my expert support.
BONUS OFFER…
Purchase today and get free access for one month to our private Facebook group ($17.99 value). Your free month takes effect from the date of your purchase and you’ll receive additional Etsy selling tips and techniques. If you choose to remain in the group, you’ll be billed monthly. Topics discussed in the monthly group will include: setting up shop policies, improving categories and organization, linking to social media, picture quality, banner photos, improving titles and tags, how to handle disgruntled customers, how to box and ship, SEO SEO SEO (yes, its important), and MUCH MORE!
How to purchase…
Act now because my monthly coaching slots fill up quickly and another holiday is just around the corner! When you checkout, make sure to leave your shop name (if you have one), your name, and email address in the notes (or contact me here) when you checkout so I can get in touch with you!
Processing time on reviews and shop startup is currently 1-2 weeks.
Click the buy button now to reserve your space for my Etsy coaching.
DISCLAIMER…
Shop listings that violate copyright or trademark laws or are against Etsy’s rules and regulations will not be reviewed.
The information provided is for informational purposes only and should not be relied on for tax, legal, or accounting advice. You should always consult with your lawyer or CPA.
For Legal Agreement please see HERE I would place in the footer of your website.
Vickie Husselman – G&R Designs
Sales Copy for Vickie’s Tutorial
Have you seen the upcycled bicycle wheel wreaths that are floating all over Pinterest and Facebook? Well now, you can learn to make your very own with my step by step instructions. I have even included a list of the supplies you will need. I know it can look intimidating but with my tips and tricks you will have this beauty hanging on your door in no time!!
My suggestions:
Image, I would have several of these made for different seasons.
Wreath makers, have you seen the upcycled bicycle wheel wreaths that are floating all over Pinterest and you can’t quite figure out how to make one? Listen, they’re all the rage and a top seller in my online shop! My customer’s just can’t get enough of them, with custom order after customer order and I get top dollar for them too!
But…
If you want to save money and learn to make them for yourself, I’m here to help.
If you’re having a hard time finding the supplies, I’m here to help.
Or if you want to learn to make stunning wheel wreaths so they’ll be a hot item in your online shop too, I’m here to help you too.
You know wheel wreaths are popular or you wouldn’t be here reading this now. I know you’re frustrated on trying to get the wheel wreaths to look beautiful and professional. Imagine a wheel wreath you made YOURSELF hanging on your wall or door. Or if you sell on Etsy like me, imagine what a nice asset these wheel wreaths will make to your own Etsy shop.
Look what others are saying about this tutorial…
INSERT TESTIMONIALS
Hey, I’m Vickie and I’m a professional wreath maker, making and selling wreaths since INSERT DATE. When I saw how trendy the bicycle wheel wreath is on Pinterest, I set my mind to learning how to make one. After lots of trial and error and much frustration, I taught myself a fail safe technique for making them for all seasons. After all my research and trial and error, I can now help you to make them, saving you time and frustration by teaching you my secret technique.
What you’ll get…
My step by step instructions includes a video tutorial that is X minutes long. It contains detailed and close up shots of me instructing you on how to make your very own wheel wreath.
A completed list of supplies and where I purchased them.
I know it looks hard and scary to make but with my guidance, you’ll be making them for every season and hanging them on your door in no time!
For $9.97, I’ll have these instructions sent to you today, to start as soon as possible. Just click the green add to card button below.
Kathy Towle – PetalsnPaitnDesignz
This was her original copy
And these were my suggestions:
Try to ask an engaging question to your followers to entice them to comment. When you can get more people commenting, then your post have a better chance of showing up in their newsfeed. For example. Do you prefer a nautical themed fall wreath or a more traditional with a scarecrow? Tag your friends who need a nautical fall wreath. Where would you hang this fall wreath in your house?, etc.
I found this example on IG and I love how the maker said a little bit about her day and what was going on with her (now I like her more becuase she likes fall like me), asks an engaging question, puts the link in bio and uses lots of hashtags.
Thank you Julie, that was very helpful!
Glad you found it useful Vickie!