Mailerlite – Opening Account

Mailerlite is an email service provider for housing the emails you collect for sending email campaigns. This option is a simple, beginner option for email marketing. If you have another email service provider (such as MailChimp) and you’re happy with that provider, you don’t need to complete this training. If you’ve tried to set up…

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Determine Your Email Opt In

To determine your email opt in idea, you first need to understand who your customers are and what problems they have that you can solve for them. Your goal is to build a relationship with potential customers in order to get them to know, like and trust you so that you can sell to them…

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Why Email Marketing

Reach a wider audience while keeping costs down – Email is a relatively inexpensive way to stay in touch with your customers and potential customers. It’s a professional way to educate consumers about your brand. 72% of consumers prefer to receive promotional messages through email. It’s convenient  – Not only can consumers stay connected with…

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How to Create Mailchimp Audience or List

Audience is another word for list. You’re creating a bucket to house all the emails you’ll be collecting for your business. In this video below, I’ll walk you through setting up an audience. If you get stuck, make sure to ask for help inside the Facebook group!

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Instagram Best Practices from Facebook

How Can I Grow My Community utilize the feeds: Feed, Stories, Live, Video, Reels post consistently across all feeds post across all feeds weekly Stories Post 8-10 a day, throughout the day, not all at once repost, share tagged posts, behind the scenes, slice of life content use the question sticker, use poll and quiz…

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Shipping Best Practices

Why is shipping so expensive? Shipping is one of the first challenges of a new Etsy shop owner. Many get frustrated and either quit or don’t start selling online because they can’t figure out shipping. Let me show you how I manage shipping with my wreath business. How are shipping rates determined? First, understand that…

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