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Hashtag Research

Hashtags are a way for the social media platform to organize and categorize our posts as well as have a way for viewers to follow hashtags as well as search hashtags and find us. Hashtags can help you get found, they can’t hurt you if you do it wrong. Hashtags are not reliable and will…

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Canva – This or That Engagement Post

Use a Canva this or that post to help with engagement on your social media channels. Rules for This or That post Only 2 options  Say this or that…choice 1 or 2, choice a or b, Green or Red, Round or Oval, Wreath or Swag, Grapevine or Deco Mesh, etc. Copy can go on the…

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Creating a Collage Graphic for Products

In this video, use Canva to create a collage of your products. Collages are a great way to group similar items together or create gift or shopping guides. Use this on Facebook, Instagram or Pinterest. Click here to use our Canva Pinterest Templates.

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Instagram Reels

What are Reels? Reels is Facebook’s answer to TikTok! It’s creating short videos and piecing them together so that they tell a story. How to Get Reels on Instagram In order to get Reels you need to set your account to a Creator Account. If you only have a personal Instagram account, you need to…

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Instagram Best Practices from Facebook

How Can I Grow My Community utilize the feeds: Feed, Stories, Live, Video, Reels post consistently across all feeds post across all feeds weekly Stories Post 8-10 a day, throughout the day, not all at once repost, share tagged posts, behind the scenes, slice of life content use the question sticker, use poll and quiz…

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Weekly Accountability Tracker for Marketing

Always remember who your ideal customer and audience is when using social media, writing descriptions or emails. Constantly put yourself in their shoes. How would they say that or what would they call that or what are they struggling with today, etc.   Engagement Post – Any post that gets your audience to take an action…

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How to IGTV

Instagram (IG) is a great way to market your online shop and creative business! Instagram TV, which we all know as IGTV, allows creators to upload high quality, long-form, vertical videos that stay on your IG account until you remove them. IGTV allows Instagram users to create channels where they can upload videos between 15…

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Instagram Hashtag Research

One thing has remained constant throughout all the Instagram changes over the years: the importance of Instagram hashtags. Using relevant, targeted hashtags on your posts and stories is still one of the best ways to get discovered by new audiences on Instagram. And this can translate into more engagement, more followers, and more customers for…

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Instagram Tips & Story Highlights

Everyone trying to build an online business should be on Instagram and here’s why: Facebook owns Instagram. There’s a massive shift going to Instagram Pages! It’s now easier than ever to share between Facebook and Instagram, making marketing on both platforms super easy! Heck, you can even answer people who comment on your IG page through…

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How to Keep Engagement Up Over Summer

First, YOU have to be the one who starts the process. YOU need to keep the engagement up on your business before you expect customers or fans to also do the same.  So keep making and creating.  Keep making products, creating social media posts, keep telling your story, keep inspiring, keep giving great content. Will…

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Instagram Shoppable Posts

What are Shoppable Posts? Instagram now lets you tag your images with a link back to your Facebook shop so your IG followers can purchase from you. This is brilliant and right now…no fees, unlike Etsy who charges a fee for every sale made.  More information on Shoppable Posts and How do they work here…

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