Edit Photos on Phone Using Lightroom

In this video quickly learn how I edit photos for my Etsy shop or social media using the Lightroom app. You can download the app from your app store on your phone. Use the free version. Instructions are for iPhones but I’m sure it’s available on Android.

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Canva – Carousel Post for Enagement

Instagram allows for carousel posts. These are one post but can contain up to 10 images. The viewer is able to scroll through the posts in order to see the next image. You can just upload 10 photos but in this tutorial, I want to show you how you can make them look like a…

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Facebook Page for 2021

We’ve uncovered best practices for your Facebook Page (this is a business page, not personal profile) directly from our Facebook rep and they are as follows: Facebook Stories –  Currently, Facebook Stories, does not fight the algorithm and can get more reach than a post on a Page It is recommended to either post Stories…

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Product Development Tips

For a sale to take place, many factors need to line up — there needs to be the right product, for the right price, the the right person, at the right time.  But first, you need to learn more about who your customer will be: Ideal Customer Profile (ICP) As a wreath seller, a customer…

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Mailchimp Ways to Promote Email Opt in

Email Existing List I know you’re probably thinking… but Julie I’m trying to get emails. Yes, you are and you should have more than one email optin for your business. But when you create a new one and you think your existing list will enjoy it, make sure to email it to them or you…

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Instagram Best Practices from Facebook

How Can I Grow My Community utilize the feeds: Feed, Stories, Live, Video, Reels post consistently across all feeds post across all feeds weekly Stories Post 8-10 a day, throughout the day, not all at once repost, share tagged posts, behind the scenes, slice of life content use the question sticker, use poll and quiz…

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Ways to Increase Sales in 4th Quarter

It’s crunch time. A lot of small handmade businesses make most of their sales during 4th quarter. I’ve put together ways to help you increase your 4th quarter sales below. Sell on Etsy – Etsy is a marketplace meaning they do all the work to drive the traffic to Etsy for you. All you need…

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Ways to Use Facebook Stories

So, what’s so special about stories?  After having a conversation with my media specialist at Facebook, she says Facebook is pushing stories in news feeds and since a lot of brands are not using them, suggested I use them to help with engagement on my page or with posts, I’ve already shared. She gave me…

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Success Circle Monthly Calendar

September Schedule! If you have a question, first search the group using the search box or go to the photos section of the group and then search for your topic and ask your questions under that photo. TAG Julie if you want her to see it. FB is very glitchy and does not show us every comment.…

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Etsy – Ads

We’ve covered the opportunities for organic visibility with both Etsy Search and Google Search, and now we’ll explore the paid: Etsy Ads If you’re ready to expand your reach and take your shop to the next level, Etsy’s advertising platform makes it easy to drive more traffic from both on and off Etsy to your…

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Etsy – Customer & Market Experience

Your review score, whether or not you offer free shipping, processing times, about section and shop policies can all help make a shopper feel more confident and excited about making a purchase from your shop. Etsy states that having these areas complete can give your shop a slight boost in Etsy Search. Think about what…

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Etsy – Product Photography

Listing Photos All about listing photos. Once a buyer discovers your listing, your photos communicate your product and brand. Listing photos are a major influencer on purchase behavior. And if your items get views from shoppers but are not converting into purchases, majority of the time, it’s the photos. You can have up to 10 photos on…

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Etsy – Keywords Titles & Tags

The way Etsy determines visibility is always changing, but these are some of the current best practices we recommend. Etsy regularly updates their Ultimate Guide to Etsy Search, should you want to stay up to date. When a customer enters a search on Etsy, the search algorithm looks at listing titles, tags, categories, and attributes…

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Etsy – Branding Your Shop

Branding brings the unique story of your business to life, helping your shop stand out from the crowd and connecting your products with your target market. Having a clear brand identity achieves several goals: 1. It contributes to the perception people have about your business. 2. It can make encounters or purchases much more meaningful…

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How to Facebook 3D Photo

Facebook is giving a lot of great FB juice to 3D photos, meaning more engagement and views.  What are 3D photos? 3D photos essentially draws from the depth map in an image captured by a dual-camera phone, and then it adds some custom software enhancements. The end result should be a perspective-shifting, pseudo-3D image. In…

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How to Use the Etsy Shop Updates Feature

What are Etsy shop updates? Etsy shop updates are similar to a post on social media, sharing information about your shop to the world.  Creating a shop update creates a post and pushes it out to those who favorite your shop, an item in your shop, or have purchased from you on Etsy.com and in…

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Sales Copy Critiques

Thanks for all who participated! I chose 3 examples to critique. If I didn’t choose yours, you can still learn a lot from watching the below videos.  Sales copy needs to be tweaked and changed about once a quarter as you learn more about your customers.  Try to use words they use and instead of…

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SEO – Creating Valuable Content for Search

Below are some of the notes I took when at the Haven Blogging Conference last month. SEO stands for Search Engine Optimization (meaning words to use in order to get found on google, Pinterest, YouTube and Facebook) SEO is a game on two main fronts; User Experience/Intent and Content User Experience This may not seem like…

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Instagram Tips & Story Highlights

Everyone trying to build an online business should be on Instagram and here’s why: Facebook owns Instagram. There’s a massive shift going to Instagram Pages! It’s now easier than ever to share between Facebook and Instagram, making marketing on both platforms super easy! Heck, you can even answer people who comment on your IG page through…

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How to Keep Engagement Up Over Summer

First, YOU have to be the one who starts the process. YOU need to keep the engagement up on your business before you expect customers or fans to also do the same.  So keep making and creating.  Keep making products, creating social media posts, keep telling your story, keep inspiring, keep giving great content. Will…

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Etsy Shop Critique – 10 Top Tips

In this video, watch Julie critique a few Etsy shops. The majority of changes that people need to make with their Etsy shops are: Completely fill out the Etsy shop sections including Policies. Make sure you have clickable and cohesive looking shop and product images. Use all or most of the Etsy shop photos. Do…

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Graphic Design Tips

Do you want to design your own graphics or hire a Graphic Designer? When you have an online presence it’s important to develop a consistent look in the form of branding.  This helps people to recognize you.  When you choose your brand colors (typically three or more), what message do you want to communicate.  Yes,…

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200 Facebook Page Conversation Starters

Instructions: Post once or twice a day on your Facebook Biz Page NOT YOUR PERSONAL PROFILE. Use these as a guideline; while you can copy and paste them directly, some need to be tailored to your audience and the products you sell. Pay attention to the responses your fans give you. Their responses are a great way to…

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Your Business Success Path

Remember it’s a marathon, not a sprint! It will take lots of time, lots of work, and extreme dedication. But you can do it! You’ll be surprised at how God will use you in your business and guide you in journeys you never thought possible. There are many pieces to the puzzle of producing a…

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Black Friday Sales

 VIDEO 1 VIDEO 2 VIDEO 3 VIDEO 4 VIDEO 5 Black Friday Sale Last week of October – First week of Nov stock your inventory and make many items as you can muster. Run a “pre black Friday sale” – before buyers have time to spend all their money on actual black Friday and…

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August 2016- Facebook Pages 1.0

Facebook Pages TRAINING #1 Create Page/Personal Profile   Facebook Pages TRAINING #2 Posting Ideas/Tips   Facebook Pages TRAINING #3 Etsy/IG/Pinterest   Facebook Pages Q & A   Facebook Pages How to Schedule a Post   NOTES: Facebook Business Page Guidelines https://www.facebook.com/page_guidelines.php Link to Create a Facebook Page https://www.facebook.com/pages/create/ Video on how to use Canva https://youtu.be/0_eTuhoy9QU…

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January 2018- Setting Up Challenges for Email Optins

Challenges for optins are popping up all over the place. And I learned from a blogger during my last blogging conference a little bit more which I plan to implement one in my own biz this quarter! What is it? A way to grow your email list by having your audience sign up for some…

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February 2017-Etsy Shop Academy

Steps on using this Training Step 1. Watch the training in full before opening a shop or making changes to your shop. Step 2. Take notes, “note takers are game changers“. Step 3. If you’ve not opened an Etsy shop yet, use my affiliate link so that we BOTH get free Etsy listings http://etsy.me/2mLNEee Step 4.…

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